Ferrari sells first electric car for $40m
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Ferrari’s first-ever electric car has been sold for $40m
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| Ferrari’s first-ever electric car has been sold for $40m |
It was sold at a charity sale, setting a RECORD for the highest price for a new vehicle
at auction.
The sale of the Ferrari Luce – brainchild of the British iPhone designer Sir Jony Ive – raised more than 35 times the usual price of the car at the event at RM Sotheby’s in California.
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| Ferrari sells first electric car for $40m |
The Luce faced a backlash when it was launched in May. Some commentators said it strayed from the marque’s traditional designs and lost part of the brand’s identity by being battery-powered and having five seats.
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| Ferrari sells first electric car for $40m |
Sotheby’s said all proceeds of the sale will be donated to the Ferrari Foundation’s educational programmes.
The buyer of the custom Luce was not named.
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